US: Oregon hop harvests nosedive 20% as craft beer market declines

게시됨 2024년 8월 19일

Tridge 요약

Oregon has seen a nearly 20% decrease in its 2024 hop harvest, with hop acreage nationwide also down by 18% from 2023, according to the Oregon Beverage Alliance. This decline is largely attributed to falling craft beer sales, with consumers shifting their preferences to ready-to-drink cocktails, cannabis, and drinking less. The drop in hop sales has led to significant challenges for hop farmers and has resulted in numerous brewery closures in Oregon, particularly in Portland. The Brewers Association notes that craft beer sales have continued to decline by 2.1% midway through 2024, with no signs of recovery.
면책 조항: 위의 요약은 정보 제공 목적으로 Tridge 자체 학습 AI 모델에 의해 생성되었습니다.

원본 콘텐츠

Declining craft beer sales have led to Oregon seeing a nearly 20% drop in its 2024 hop harvest, according to the Oregon Beverage Alliance. Sam Pecoraro, brewmaster at Von Ebert Brewing and Secretary of the Oregon Brewers Guild, said: “Beer is usually only four ingredients – water, malt, yeast, and hops, which makes the quality of those ingredients all the more important.” According to the US Department of Agriculture via the OBA, hop acreage plummeted nationally by -18% from 2023, a statistic that has been reflected by Oregon hop growers, who are also down -18% compared to last year. The OBA has claimed that Oregon has gone from 7,000 hop acres in 2022 to just 5,500 acres in 2024. Sodbuster Farms fourth-generation hop farmer Erica Lorentz explained: “It’s been tough to say the least with the Oregon hop harvest down -12% last year and now -18% this year. Sometimes it’s simply a variety of hop going out of style, but now all hops are down because of declining beer sales.” Local ...

더 깊이 있는 인사이트가 필요하신가요?

귀사의 비즈니스에 맞춤화된 상세한 시장 분석 정보를 받아보세요.
'쿠키 허용'을 클릭하면 통계 및 개인 선호도 산출을 위한 쿠키 제공에 동의하게 됩니다. 개인정보 보호정책에서 쿠키에 대한 자세한 내용을 확인할 수 있습니다.