South Korea: Peach sold out in 30 minutes of live commerce broadcast in Singapore

Rural Development Administration, planning 'export after pre-order' 60 additional boxes ordered after 130 boxes sold out Introducing a new method...expected to expand exports Exports of fresh agricultural products are expected to expand as a new export method that can deliver peaches to local consumers in Singapore is introduced on a pilot basis three days after harvest. The Rural Development Administration recently planned a 'pre-order and then export' method that connects local buyers (buyers) in Singapore, real-time communication sales (live commerce) broadcasting teams, and domestic peach production experts (meisters), and sold out 130 boxes within 30 minutes of broadcasting. did. Singaporean consumers can taste fresh Korean peaches harvested up to four days earlier than peaches (5-7 days after harvest) that can be purchased at local supermarkets. Local consumers who were satisfied with the quality of Korean peaches later ordered 60 more boxes. The peaches exported this time ...