Peru is becoming the world's leading exporter of blueberries, accounting for 25% of the global market. The country aims to expand its blueberry cultivation area to 20,000 hectares by 2025, thanks to favorable coastal conditions, lower labor costs, and the ability to supply off-season berries to European and American markets. Despite high per-hectare costs, ranging from € 40,000 to € 70,000, the industry continues to grow. In 2021, the Netherlands imported most of its blueberries from Peru, followed by Chile and South Africa, with a similar trend expected for 2022.