Peruvian blueberry production defeats seasonality with the help of genetics and technological innovation

(Agraria.pe) The blueberry has become the undisputed face of Peru's agro-export power, a symbol of agricultural engineering and entrepreneurial vision that has rewritten the rules of the global fresh fruit trade. Peru surpassed US$ 2.270 billion in export value of this fruit in the last campaign (2024/2025), a figure never before achieved by any agricultural product, which is not just a simple statistical record. It is the tangible manifestation of a strategic and bold bet on permanent innovation. Peru remains the world's leading exporter of blueberries, boasting the highest global yield with 19 tons per hectare, according to an article published in the Suplemento Económika of the Diario El Peruano. SeasonalityHowever, the most novel and least commented aspect of this leadership does not lie in the maximum quantity produced, but in the strategic management of seasonality through genetic reconversion, a highly sophisticated internal tactic known as the plan to elevate the ...