Argentina has seen a significant increase in pork consumption, doubling in the past 12 years from 8.6 kg to 17 kg per capita, reaching a record high. This trend reflects a dietary diversification and a preference for pork's nutritional benefits and taste. Despite this, pork products only account for 2% of total exports, with the domestic market being the primary destination. However, the pork industry has potential for growth, especially with the opening of new export markets, as it has experienced a 14-year consecutive growth in production, reaching 655 thousand tons from January to October of the same year. China, traditionally the main buyer of Argentine pork, is currently not the top buyer in 2024, with Ivory Coast, Uruguay, China, and Georgia being the leading purchasers. Overall, Argentina's pork industry is on a path to setting new production records, with a projected total of 785,000 tons for 2024.