US poultry report in 2025: Convenience propels poultry at retail

As we head into 2025, consumers are still feeling the pressure of tightened wallets. With high gasoline prices, increasing rental rates and mounting credit card debt across the United States, the economic outlook can certainly feel bleak for shoppers in the grocery store. Despite continued economic pressures, the poultry category is positioned for a strong 2025 at retail. Anne-Marie Roerink, principal of 210 Analytics, noted that shoppers continue to scrutinize price points and prioritize promotions and deals. “While inflation has slowed to about 2% most months, it is the cumulative impact of several years of high inflation that is having consumers concerned,” Roerink said. With continued perceived economic strain, consumers are staying home and prioritizing grocery shopping over eating out. “More than 88% of all meal occasions throughout the month are sourced from home and you can see that in the meat, deli and frozen food numbers,” Roerink said. As many fast food restaurants ...