The Chairman of the Turkish Dairy, Meat, Food Industrialists' and Producers' Association (SETBIR), Isa Coşkun, provided an assessment on milk pricing and market regulation. He stressed the importance of maintaining the 'milk-feed parity' above 1.3 to prevent producers and farmers from incurring losses. Despite price increases in recent periods, Coşkun highlighted the need for higher prices due to rising feed costs and the necessity for companies to remain competitive and profitable. He also underscored the role of institutions like the Meat and Milk Institution (ESK) and the Turkish Grain Board (TMO) in regulating the market and preventing the setting of prices too disconnected from the market. Additionally, he pointed out the productivity challenges faced by the Turkish agricultural sector and the need to improve efficiency to compete internationally.