US: Prospects to boost meat export sales

Published 2024년 5월 27일

Tridge summary

The USDA's Foreign Agricultural Service is investing $300 million into the Regional Agricultural Promotion Program (RAPP), with a portion of the funding going to the U.S. Meat Export Federation (USMEF). The initiative aims to create new markets for U.S. agriculture in regions such as Africa, focusing on diversifying from major markets like China. The article highlights the growing middle class and increasing influence of other countries in Kenya, a African nation. The USDA's administrator, Daniel Whitley, emphasizes the importance of science, technology, and innovation in addressing food security challenges in Africa and emphasizes the demand for animal protein, particularly meat, as countries develop.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

KANSAS CITY, Mo. (DTN) -- Speaking to meat exporters and livestock producers last week, the administrator for USDA's Foreign Agricultural Service stressed the need for U.S. agriculture to start creating new markets in regions such as Africa. USDA earlier in the week had announced $300 million for the Regional Agricultural Promotion Program (RAPP). That included $21 million for the U.S. Meat Export Federation (USMEF) in addition to $16 million that the meat-export group typically receives from other USDA trade promotion programs. Meeting last week in Kansas City, Missouri, Dan Halstrom, president and CEO for USMEF, called said RAPP is a "shot in the arm" that is designed for developing regions of the world. "The timing couldn't be better, especially in some of these developing regions -- Africa, Central America, South America, and the southeastern Asia countries," Halstrom said. DIVERSIFY FROM MAJOR MARKETS One of the key drivers for RAPP is to help major commodities diversify away ...

Source: Dtnpf