Spanish meat consumption is increasing again

Spaniards are said to have consumed 2.21 million tons of meat last year, according to a report by the consumer behavior consultancy. According to NielsenIQ analyses, consumption of fresh meat and meat products was therefore 2.7 percent higher in 2023 than a year earlier. It also appears that the popularity of fresh meat has increased (+3 percent). The Spaniards are slightly more likely to ignore meat products with extra added value and a higher price. This is partly due to high inflation. Regardless, meat remains important in the Spanish diet. Market has largely recovered This is also evident from the fact that meat consumption per capita largely recovered last year. In 2023, an average Spaniard consumed 32.4 kilos of meat. That ...