The Cerrato region in Palencia, Spain, is experiencing a record winter harvest of black truffles, with up to 20 producers expecting to yield nearly 2,000 kg of the fungus, valued at around 800 euros/kg. This marks the best harvest since the implementation of promotion programs, with some farms producing as much as 200 kg/ha. The region's stony moors, native holm oaks, oaks, and carrasquillas, and improved cultivation and irrigation techniques have contributed to this increase in productivity. Researchers from the University of Valladolid are collaborating with local entities to further enhance truffle cultivation, introducing new natural substrates and modernizing cultivation systems. The resultant truffles are noted for their fragrance and aroma, which are attributed to the region's climate and solar radiation. There has been a surge of interest in fresh truffles, leading to plans to expand truffle farming for socio-economic and ecological development in rural areas.