The export of Peruvian pitahaya is concentrated in countries of the European Union

The countries of the European Union, mainly the Netherlands, Germany and Spain, stand out as the main destinations for Peruvian pitahaya. According to the Agro-Export Management of the Association of Exporters (ADEX), total shipments of this fruit in 2023 amounted to USD 233,704, representing a significant increase of thirteen times compared to the USD 18,170 registered in 2022. This exotic fruit, which is characterized by being delicious, juicy, refreshing and with a high content of vitamin C, is preferred by consumers looking for new and nutritious flavors, which is why its global demand is growing and offers a promising future. to the members of its productive chain. The main market in 2023 was the Netherlands (USD 154,125), concentrating 66% of the total and experiencing an increase of 11,055% (11 times more). Others were Germany ($22,417), Spain ($22,085), Canada ($10,852), the United Kingdom ($10,798) and Italy ($6,837). According to ADEX, it is grown by small producers in ...