A study by the South Gardener reveals that while 88% of Hungarians aged 18-65 consume vegetables and fruits, only 20% and 22% of them eat them every day. The top purchased vegetables are TV peppers and cluster tomatoes, with a trend towards sweeter versions among young people. Despite the pandemic, large chain stores remain the primary source of produce for most Hungarians, though producer markets are gaining popularity among the youngest and oldest age groups. The number of these markets has been increasing slowly but steadily since their initial decline during the pandemic, aided by subsidies and development opportunities.