The article highlights the dynamic of bell pepper production and import/export in the United States. Despite the country's self-sufficient production, which reached 471,736 tons in 2022, up from 442,025 tons in the previous year, occupying 12,828 hectares in 2022, it remains reliant on imports to meet market demand. Import volumes rose from 116,119 tons in 2019 to 126,552 tons in 2022, with Mexico and Canada being key suppliers. This trend has led to an increase in opportunities for growers in these countries.