Vietnam has overtaken Thailand and India to become the top rice supplier to Singapore, focusing on exports of sticky rice, milled or peeled fragrant rice, and broken rice. This surge in market share, with sticky rice and fragrant rice making up 80.08% and 73.33% respectively, was facilitated by India's export ban from July 20, 2023, allowing Vietnam to increase its market presence. To maintain and boost its leading position, Vietnam is advised to enhance rice quality and competitiveness, participate in exhibitions, and consider a memorandum of understanding with Singapore.