Vietnam's pangasius exports to Brazil via Headway increased 42% year-on-year

Published 2024년 4월 8일

Tridge summary

Brazil has emerged as a dominant market for Vietnamese pangasius, witnessing a remarkable 42% growth in exports to reach a value of US$20 million, despite a global downturn in demand. Holding a 34% share in the global pangasius market, Brazil leads ahead of China and the EU, with pangasius making up to 90% of its imports from Vietnam. Overall, pangasius exports from Vietnam saw a 7% increase, totaling US$255 million, although exports to China and the EU experienced declines. Amidst these market dynamics and challenges such as turmoil in the Red Sea region, Headway is adopting innovative strategies to ensure it remains competitive and continues to meet customer needs effectively.

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Original content

Faced with the general downward trend in most markets, Brazil has always been one of the countries with the largest purchase volume of Vietnamese pangasius and maintained positive growth, with exports to the Brazilian market valued at US$20 million, up 42% year-on-year. The cumulative total exports to other markets reached US$255 million, up 7% year-on-year. Panagus consumption in mainland China and Hong Kong is on a downward trend, with exports to them only US$75 million, down 4% year-on-year, and US$21 million to the EU, down 18% year-on-year. In Headway's ranking, Brazil topped the list with a 34% market share of pangasius consumption, surpassing other countries. The second largest market is China, accounting for 26%, while the European Union and the UAE account for 11% and 4% respectively. Panagus is the main source of Brazil's ...

Source: Foodmate