Tridge summary
The VOG Consortium, which produces apples in South Tyrol, Italy, has gained new international markets in Brazil, El Salvador, Guatemala, and Honduras. Brazil has proven to be the most promising market for the Italian group, with their apples performing well and being selected to participate in the APAS food fair in the Americas. The success in Brazil, along with their debut in Central America and the Southern Cone, adds to the Consortium's growing international presence.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.
Original content
VOG Consortium apples conquer new international markets. This year, Brazil, El Salvador, Guatemala and Honduras have joined the more than seventy-five export destinations of the Consortium, which produces 500,000 t of apples per year in South Tyrol - Südtirol (Italy), one of the main areas apple cultivation in Europe. Among the new markets, Brazil has proven to be the most promising for the Italian group. There, the apples of the brands 'Marlene', 'RedPop', 'Giga' and 'yello' have registered an excellent performance, thanks in large part to the collaboration between VOG and the importer Garden Fruit. As proof of this success, the Consortium has selected the four apple brands to participate in APAS, one of the main fairs for the food sector on the American continent. "The response of the Brazilian market to our apples has been exceptional and confirms the international role of the 'Marlene' brand and the VOG assortment," says Hannes Tauber, VOG Marketing Manager. "Our apples are ...
Source: Alimarket
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