The OECD FAO Agricultural Outlook 2021-2030 report anticipates avocados to become the most exported fruit globally by 2030, with Mexico being the largest producer and exporter. The US and EU are the primary markets for Mexican avocados, which is expected to continue dominating the global market, despite competition from other countries. Meanwhile, Vietnam is also expanding its avocado cultivation, despite not meeting export standards yet. The Ministry of Agriculture and Rural Development in Vietnam is working on export protocols for various fruits, including durian and sweet potato, to the Chinese market.