케냐 구아바 주스 가격 및 무역 — 마켓 오버뷰 2026

원재료

신선 구아바

HS 코드

200989

최종 업데이트

2026-09-01

서치 및 소싱 팀을 위한 핵심 요약

이 페이지 데이터셋의 최신 기준 연도는 2024입니다.
페이지 데이터 최종 업데이트일: 2026-09-01.

케냐의 구아바 주스 수출 공급업체·제조사 인텔리전스, 가격 동향, 무역 흐름

Supply Chain Intelligence 기업 프로필 및 분석으로 케냐의 구아바 주스 수출업체 커버리지, 파트너 품질, 경로 우선순위를 검증하세요.

케냐 내 구아바 주스의 연간 수출 금액, 물량 및 공급업체 시장 규모 (HS 코드 200989)

케냐의 구아바 주스 수출 물량/금액 2년치를 분석해 공급 측 시장 성장, 계절성, 무역 변동성을 평가하세요.

연도	물량	금액
2023	7,977,005	6,129,345 USD
2022	5,769,818	4,086,165 USD

소싱 진단

케냐산 구아바 주스, 우리도 들여올 수 있을까요?

필요한 스펙과 물량만 알려주세요. 실제로 소싱이 되는지, 어떤 원산지와 공급사가 맞는지 무료로 짚어드려요.

케냐의 구아바 주스 수입 바이어 인텔리전스 및 가격 시그널: 바이어, 수요, 거래 파트너

수출업체와 수입업체는 Supply Chain Intelligence 기업 프로필 및 분석으로 케냐의 구아바 주스 구매 수요, 파트너 밀도, 다운스트림 채널을 분석할 수 있습니다.

케냐 내 구아바 주스의 연간 수입 금액, 물량 및 수요 규모 (HS 코드 200989)

케냐의 구아바 주스 수입 물량/금액 2년치를 추적해 수요 성장과 시장 모멘텀을 평가하세요.

연도	물량	금액
2023	2,009,040	2,975,231 USD
2022	2,698,650	3,337,666 USD

수출 진단

우리 구아바 주스, 이 케냐 바이어들에게 팔 수 있을까요?

만드시는 제품만 알려주시면 됩니다. 지금 수출할 준비가 됐는지, 어느 시장이 맞는지 무료로 봐드려요.

가격 데이터

가려진 케냐 구아바 주스 가격, 열어볼까요?

전체 가격 히스토리와 경쟁사 벤치마크를 열어드립니다. 어떤 숫자가 필요하신지만 말씀해 주시면 함께 살펴봐 드려요.

Classification

Product TypeProcessed Food

Product FormShelf-stable beverage (juice/nectar)

Industry PositionProcessed Food and Beverage Product

Market

Guava juice in Kenya is marketed as a processed fruit-juice/nectar beverage supplied by domestic beverage manufacturers and by importers of finished juice or concentrates used for reconstitution/blending. For imports, the Kenya Bureau of Standards (KEBS) applies the Pre-Export Verification of Conformity (PVoC) programme and expects regulated imports to be accompanied by a Certificate of Conformity (CoC) used in port clearance workflows. Fruit juices are excisable goods in Kenya with excise duty charged per litre under the Excise Duty Act, affecting landed cost and retail pricing. Labelling compliance is material for market access, with EAC labelling requirements emphasizing non-misleading presentation and English and/or an official language used in the importing Partner State. Environmental compliance for beverage packaging is an increasing theme due to extended producer responsibility obligations under Kenya’s waste-management framework.

Market RoleDomestic consumer market with local processing and imports

Domestic RolePackaged fruit juice/nectar beverage category supplied by local manufacturers and importers

Specification

Physical Attributes

Fruit juice is defined as an unfermented but fermentable liquid obtained from the edible part of sound, appropriately mature and fresh fruit; the juice may be cloudy or clear (Codex CXS 247-2005).
Pulp and cells obtained by suitable physical means from the same kind of fruit may be added (Codex CXS 247-2005).
Fruit nectar is defined as an unfermented but fermentable product obtained by adding water, with or without sugars/syrups/honey and/or permitted food additive sweeteners, to juice/purée products (Codex CXS 247-2005).

Compositional Metrics

For juice-from-concentrate, reconstitution must align with minimum Brix references in the Codex annex; optional ingredients/additives are excluded from the Brix calculation (Codex CXS 247-2005).
For reconstituted juice and nectar, potable water used in reconstitution should meet at least the latest edition of WHO Guidelines for Drinking-water Quality (Codex CXS 247-2005).

Packaging

Pre-packaged foods should not be described or presented in a manner that is false, misleading or deceptive (DEAS 38:2024).
Name and net contents should appear prominently and in the same field of vision (DEAS 38:2024).
Label language should be English and/or an official language used in the importing East African Partner State; supplementary labels may be used if the original language is not acceptable (DEAS 38:2024).

Supply Chain

Value Chain

Fruit (guava) and/or guava purée/concentrate sourcing (domestic or imported) → blending and (where applicable) reconstitution with potable water → thermal processing (pasteurization) → filling and sealing → domestic distribution in Kenya

Temperature

Thermal processing (pasteurization/hot-fill or equivalent shelf-stability treatment) is a key control step for shelf-stable juice/nectar beverages.

Freight IntensityHigh

Transport ModeSea

Risks

Regulatory Compliance HighImports of packaged guava juice/nectar that lack a valid KEBS PVoC Certificate of Conformity (CoC) when required and/or have non-compliant labelling can face destination inspection, clearance delays, or rejection, disrupting time-to-market in Kenya.Confirm whether the specific SKU is regulated under PVoC, obtain the CoC via a KEBS-appointed PVoC agent before shipment, and pre-audit label content against EAC labelling requirements.

Taxation MediumFruit juices are excisable goods in Kenya with a per-litre excise duty rate under the Excise Duty Act, which can materially affect price competitiveness and demand response, especially for value-segment juice drinks/nectars.Model landed cost using the latest Excise Duty Act schedule version and build contingency for rate adjustments; evaluate pack-size and formulation strategy to manage per-litre tax impact.

Logistics MediumGuava juice/nectar is typically freight-intensive for imports (finished product and some packaging inputs), making availability and margins sensitive to ocean freight volatility and shipping delays.Use forward planning and buffer stock for imported SKUs, and consider local packing/manufacturing where feasible to reduce exposure to finished-product freight.

Sustainability MediumEPR obligations under Kenya’s waste-management framework can create compliance requirements for packaging placed on the market, increasing administrative burden and cost for brand owners/importers.Map packaging materials and register/participate in applicable EPR compliance schemes; maintain records needed for EPR reporting and take-back obligations.

Food Safety MediumShelf-stable juice/nectar products remain exposed to food safety and authenticity risks (e.g., poor hygienic processing, unsafe reconstitution water, or misleading composition/claims), which can trigger enforcement action and reputational damage.Implement a HACCP/ISO 22000-aligned food safety system, validate thermal processing and filling controls, and verify composition/label claims against Codex juice/nectar definitions and permitted-ingredient rules.

Sustainability

Extended Producer Responsibility (EPR) obligations can apply to producers/importers introducing products and packaging into the Kenyan market, creating additional compliance steps and costs for beverage packaging.

Standards

ISO 22000
FSSC 22000
GMP

FAQ

What import conformity document is most critical for packaged guava juice entering Kenya?For regulated imports, a KEBS Pre-Export Verification of Conformity (PVoC) Certificate of Conformity (CoC) is a key requirement and is referenced in Kenya’s clearance workflow.

Does Kenya charge excise duty on fruit juices like guava juice?Yes. The Excise Duty Act classifies fruit juices as excisable goods and sets a per-litre excise duty rate in its First Schedule (rates can change across Act versions).

What language should be used on labels for pre-packaged juice sold in Kenya?EAC labelling requirements state that label language should be English and/or an official language used in the importing East African Partner State, and supplementary labels may be used if the original language is not acceptable.