The article highlights the record high coffee prices during the 2023-2024 crop year, primarily due to a shortage in Robusta coffee supply, with prices exceeding $5,000 per ton. Despite lower export volumes, Vietnam achieved a record turnover of $5.43 billion. As the 2024-2025 crop year begins, coffee prices remain elevated, raising concerns about future supply, especially for Robusta coffee. Forecasts for major coffee-producing countries vary, with Brazil's output estimates ranging from 54.79 to 69.9 million bags and Vietnam projected to produce 29 million bags, exporting 24.4 million. Colombia and Indonesia are also expected to see increases in output. The article notes a potential risk of coffee surplus due to past low prices, but recent high prices have spurred investment in coffee cultivation, particularly in Vietnam's Central Highlands.