Tridge summary
In the Netherlands, chicken meat production is shifting towards higher quality, lower density 'slow-growth birds,' with 40-50% of production now in this premium segment. The Dutch retail market mainly offers fresh chicken products under the 'Better Life' label, an animal welfare initiative by the Dutch Society for the Protection of Animals. Launched in 2007, this label has become one of Europe's most successful sustainability labels, surpassing the organic label in the meat sector and becoming a supermarket standard.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.
Original content
Chicken meat production in the Netherlands is slowly declining as more producers are favouring higher quality, lower population density, “slow-growth birds”, according to a recent US Department of Agriculture (USDA) Global Agricultural Information Network (GAIN) report. About 40 to 50% of Dutch production is now dedicated to this form of higher-end production. The Dutch retail market is almost exclusively dedicated to fresh chicken products under the scheme “Better Life”. This animal welfare label was first introduced in 2007. The “Better Life” label is owned by the Dutch Society for the Protection of Animals (SPA). SPA cooperates with producers and retailers throughout the supply chain. ...
Source: Thepoultrysite
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