In 2020, the Brazilian chocolate industry experienced a slight growth, producing 757 thousand tons and exporting 29.6 thousand tons to 145 countries, generating $100.6 million in revenue, which is a 3.7% increase from the previous year. Despite the pandemic, Easter products were successfully distributed, and the industry plans to launch 95 new products in 2021, aiming to cater to various consumer profiles and needs. The sector also anticipates hiring 11,665 temporary employees for the Easter period, showing resilience and innovation during challenging times.