"Even with the tariff, Peruvian avocados remain competitive."

(Agraria.pe) The 2025 Peruvian avocado campaign projects an increase in export volume, which for some exporters or marketers has been driven more by increased acquisition of producers than by an actual increase in production. At the same time, new consumption trends and opportunities for derived products are emerging. Mariano Bustamante, general manager of Añay Peruvian Fruits, explains that his company plans to close the campaign with 450 containers exported, compared to 300 the previous year. "We are not producers. Our growth is based on trust and transparent relationships with producers throughout Peru," he states. This network allows for an extensive campaign, from week 4 to 36, with a peak in March. In terms of destinations, Añay divides its strategy into two stages. By week 16, 60% of shipments were destined for Europe, 30% for Asia, and 10% for other destinations such as the United Kingdom and Latin America. From April onward, the focus shifts: 45% to Europe, 30% to Asia, ...