The global poultry market is expected to grow at a rate of 3% in 2024, driven by increased consumption and lower feed costs. This growth is despite challenges such as animal diseases and geopolitical tensions. RaboResearch also predicts a decline in feed costs, but concerns remain about supply chain pressures and profitability in the industry. Oversupply in China and Japan is leading to falling prices and reduced chicken imports, but demand for chicken imports is expected to increase in many markets in the second half of 2024.