Malaysia is working towards becoming self-sufficient in milk by 2025, as it currently only produces half of its annual consumption, with the rest being imported. The country consumes about 80 million liters of milk annually, which has seen an 8% growth since 2010. To achieve self-sufficiency, the country needs to increase its cow population by 30,000. Farm Fresh, a dairy producer, is rearing cattle breeds suitable for Malaysia's hot and humid weather, using sustainable farming practices. The Ministry of Agriculture and Food Security is supporting young agropreneurs with a grant of RM20,000 (US$4,500) and is encouraging more farmers to apply for loans, as many were negatively impacted by the COVID-19 pandemic.