Peruvian mango continues to conquer international markets with quality, food safety and international expansion

By: Francisco Seva Rivadulla, international agri-food journalist (Agraria.pe) The Peruvian mango industry has been evolving in its international expansion, and gradually, it is conquering very important international markets such as the United States and Europe. In recent times, the commercial leadership and the enormous internationalization of Peruvian mangoes have been confirmed, which continue to advance and position themselves better, commercially speaking, in the different foreign markets. The reasons for this commercial growth are due to how producers and exporters have done an extraordinary job so that their mangoes have great quality, an optimal level of food safety and a great international dimension. Although the two main markets for Peruvian mangoes are the United States and Europe, there is also strategic progress being made in other markets such as Japan and the Middle East. Undoubtedly, the Peruvian mango has evolved very favorably in “brand positioning”, although it ...