Argentina's pork consumption is expected to reach a record 17 kg per capita in 2024, twice the 2012 figure, as the meat becomes more popular due to its nutritional benefits and taste. Total meat consumption is projected to be 105.7 kg per inhabitant in 2024, with pork production continuing to rise, hitting a record 785,000 tons in 2024. However, pork exports only account for 2% of production, with the domestic market being the primary focus. There is potential for growth in the sector, especially in terms of international trade, but experts call for policies that encourage investment. By 2033, per capita pork consumption is predicted to nearly double to 33 kg.