Rice exports: Leveraging FTAs, elevating the brand to overcome challenges

In the context of a volatile international market, Vietnam's rice export sector is facing numerous challenges in terms of volume and price. At the rice export business conference organized by the Ministry of Industry and Trade on December 10, solutions to leverage free trade agreements (FTAs), expand high-value markets, and build a quality rice brand were emphasized as strategic directions to overcome these challenges. Rice exports decrease in both volume and price Speaking at the conference, Mr. Nguyen Anh Son, Director of the Import and Export Department (Ministry of Industry and Trade), pointed out a series of difficulties facing Vietnam's rice sector. Security and political instability in many regions, high inflation despite a decrease, along with the slow recovery of global trade and investment, are major stressors. Additionally, protective policies and stringent food safety standards and sustainable development from developed countries are creating new barriers for imported ...