Açaí, a popular Brazilian superfood, has found its way to snack bars in Dubai, UAE, thanks to a Brazilian businessman who introduced it in 2008. The product's success in the Muslim market, which has approximately 2 billion people, came despite initial challenges due to its lack of recognition in the region. Today, açaí joins other exotic food products from around the world at the food fair in Dubai. The video provides an in-depth look into the production of açaí in Brazil and its long journey to the UAE.