News

Shipments of Irish beef en route to markets in China

Frozen Bone-In Beef
Meat
China
Ireland
Published Feb 21, 2023

Tridge summary

Shipments of Irish beef have been processed and today (Tuesday, February 21) are en route to markets in China, Agriland has learned. Last month, at least two Irish beef factory chains began processing cattle that were eligible for export to the Asian country. These beef kills commenced in the week ending Sunday, January 29, at a number of outlets across the country. It takes six to eight weeks for Irish beef to reach markets in China, travelling overseas in frozen containers on ships.

Original content

Beef processors told Agriland that when the announcement of the market reopening was first made in January of this year, confidence in exporting any significant volumes of beef to the Asian country was “initially low”. However, processors have said that confidence has “grown significantly” as deals are being struck and orders are being placed by customers in China for Irish beef. Advertisement Bord Bia has said it has “a full relaunch plan” in place for the arrival of Irish beef in China. “This ambitious relaunch plan will incorporate trade seminars, engagement with chefs, a presence at the global food marketplace ‘Salon International de l’alimentation’ (SIAL) trade fair, as well as WeChat advertising, and the government-led trade mission to China which is taking place in May,” it said. The beef market in China For beef to be eligible for export to the Chinese market, there are a number of strict protocols that must be adhered to. While only a small percentage of the carcass is ...
Source: AgriLand
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