Netherlands: Supermarkets sell considerably less meat

Published Dec 1, 2022

Tridge summary

ABN Amro market experts believe that the decrease in meat sales through supermarkets in the first half of 2022, compared to the first half of 2019, indicates that meat sales may not return to pre-pandemic levels. This is due to various factors such as increased supermarket purchases during the pandemic, high food prices, and a trend towards consuming meat less frequently. The rise in meat prices necessary for livestock farmers and processors to cover increased costs is also putting pressure on consumer spending and margins. Additionally, the poultry sector faces challenges due to bird flu and the requirement for meat to carry a certain quality mark, which will reduce the poultry stock. The pig farming sector is expected to see a decrease in animal numbers, potentially leading to lower exports to countries like Germany. Overall, livestock farmers and meat processors are facing a challenging situation with high costs and the call for sustainability and animal welfare.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

According to market experts at ABN Amro, this fall is primarily 'a correction' to last year's supermarket run. Due to the corona pandemic, much more was bought in supermarkets in 2021 and less via food service channels and the catering industry. Another factor is the high prices for food at the moment, while consumers have less to spend. It may also be due to the desire of some consumers to eat meat less often, the researchers believe. It is not yet known how the total consumption of meat will turn out this year. The figures on consumption via catering and food service such as company restaurants are not yet known. It is obvious that more meat was consumed there compared to last year. However, according to the researchers, there is more going on than just a channel shift. "Sales of meat via supermarkets in the first half of 2022 were below the level of the first half of 2019," writes sector economist Agrarisch and Food Nadia Menkveld of ABN Amro in a message from the bank. "With ...

Source: Nieuwe Oogst