Vietnam has seen a surge in the global prices of its 5% and 25% broken rice, reaching $579 per ton and $1,800 per ton, respectively, making it the most expensive in the market. In 2023, the country exported a record 8 million tons of rice, valued at $4.6 billion. Vietnam's rice is popular in choosy markets like Japan, South Korea, the US, and Europe due to its quality. The country is also planning to export $5 billion worth of rice this year. It has a strategy for creating rice varieties with high yield, short growing period, and high quality, which has found favor among farmers in Thailand and Cambodia. Vietnam is also developing a project to cultivate 1 million hectares of high-quality, low-emission rice by 2030.