The Cheongwon Life Rice Processing Corporation receives a positive response in Ulaanbaatar, Mongolia, for promoting Korean rice processing products.

With a tasting event for processed rice products, local consumer interest is being attracted to expand export channels as a priority Cheongwon Life Rice Cooperative Corporation (Chairman Kim Young-woo, Cheongju Ochang Agricultural Cooperative Chairman) held a tasting event at the International University of Ulaanbaatar in Mongolia last October 10 to promote the excellence of Korean rice and processed rice products and to survey consumer preference, garnering significant attention from local consumers. At the tasting event, various processed rice products (rice cookies, germinated brown rice chips, etc.) were introduced to local consumers, and consumer preference for the products was also surveyed. The event was attended by hundreds of school officials and local consumers who showed great interest by directly tasting Cheongwon Life rice-made rice balls and rice cookies. Additionally, on-site events such as social media verification and survey participation giveaways attracted ...