The article highlights a positive development for Argentina's corn sowing plans for the 2024/25 campaign, with reduced presence of leafhoppers and diseases, as reported by the National Monitoring Network of Dalbulus maidis. This finding has sparked optimism in the seed sector, led by the Association of Argentine Cooperatives (ACA), which anticipates an increase in the planting of late corn varieties. Despite the potential lower yield compared to early corn, late corn can still be profitable with the right management, including hybrid and nutrition choices. The Rosario Stock Exchange predicts that almost 8 million hectares will be planted with corn, with a potential production of between 51 and 52 million tons. ACA is ready to support producers with a comprehensive package of advice, hybrids, phytosanitary products, fertilizers, and financing options.