The article highlights the profitability of raspberries and currants, especially for freezing, in the agricultural sector. It also notes a shift in preference towards round plum varieties and a decrease in demand for 'cucumber' plums. There is a potential for small farmers to profit from niche products like cranberries, actinidia, and honeysuckle. The article also mentions the development of the berry export business in Ukraine, with the country finally exporting frozen raspberries to the United States and Canada in October.