Why does Vietnam have the most precious ginseng in the world but has no brand and the product is sold only in small quantities domestically?

Published 2024년 8월 17일

Tridge summary

Vietnam is cultivating some of the world's most valuable ginseng, including Ngoc Linh and Lai Chau varieties, covering around 3,500 hectares, primarily under forest canopies with a high concentration of beneficial compounds. However, the industry faces challenges such as lack of branding, high prices due to low yield and disease risks, and limited processing technology compared to established ginseng markets in South Korea and China. The Vietnamese government officials and the Lai Chau Ginseng Association are advocating for a unified brand name for Vietnamese ginseng and more strategic development to enhance its global competitiveness. The article underscores the need for advances in quality control, marketing, and scientific research to elevate Vietnam's ginseng industry and establish a strong international brand identity.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

The most precious ginseng in the world but has no brand name. Talking to delegates at the seminar on the development orientation of Vietnamese ginseng, Mr. Tran Quang Bao, Director of the Department of Forestry (Ministry of Agriculture and Rural Development) said that currently, our country has about 3,000 hectares of Ngoc Linh ginseng, Lai Chau ginseng has 55 hectares, mainly grown under the forest canopy, some small areas are grown in greenhouses and greenhouses. Ngoc Linh ginseng has up to 52 types of Saponin, 19 Dammaran Saponins, 17 amino acids, 20 trace minerals... which have the effect of supporting cancer prevention, anti-depression, enhancing resistance, anti-aging... Meanwhile, Korean ginseng has only 24 Saponins, Chinese ginseng has 15 Saponins, American ginseng has 14 Saponins. Previously, ginseng in Vietnam was mainly processed and used in traditional ways such as fresh ginseng soaked in wine, soaked in honey, dried. In recent years, more investment has been made in ...
Source: Danviet

Would you like more in-depth insights?

Gain access to detailed market analysis tailored to your business needs.
By clicking “Accept Cookies,” I agree to provide cookies for statistical and personalized preference purposes. To learn more about our cookies, please read our Privacy Policy.