The poultry sector in Europe is facing challenges due to proposed animal welfare regulations and the pricing strategies of supermarkets. The regulations could decrease farm capacity by a third, while supermarkets using chicken meat for promotions negatively impact prices for farmers. Bureaucracy and fiscal pressure are also contributing to the challenges. These factors could affect 5,000 poultry farms, with some farmers considering reducing production to avoid tax pressure. The proposed regulations and these challenges are putting significant pressure on farmers, potentially leading to the closure of many operations.