Acecook Vietnam officially launches the Hảo Hảo Premium version

The Launching Event at Aeon Mall Tân Phú was not just a product debut, but also a grand "Taste Influence" event, affirming the ambition to elevate Hảo Hảo instant noodles to a new height. Elevating Vietnamese instant noodles In the context of an increasingly competitive market, today's consumers are not only seeking "fast food" but also desire a more delicious, high-quality, and sophisticated experience in every detail. Understanding this, Hảo Hảo Premium was born to cater to customers who care about meal quality and are willing to pay more for higher-end experiences. With two flavors, Spicy Pickled Shrimp Noodles and Beef Satay Mix Noodles, Hảo Hảo Premium is positioned as an upgraded version, priced at approximately 8,000 VND per pack. This is a strategy to attract new users, connect closely with loyal Hảo Hảo customers, and compete with rivals in the same segment. Inspired by fine dining experiences at high-end restaurants, the launch event for Hảo Hảo Premium was staged as a ...