Almería and Granada account for 36% of the national production of Poinsettia.

Almeria greenhouses have increased their production capacity and are moving towards a holiday season marked by quality, sustainability, and innovation, consolidating the province as a national benchmark in the cultivation of Poinsettia (Christmas Flower). According to the latest data from Plantaespaña, and in accordance with a note from Coexphal, out of the nearly ten million units produced in Spain, Almeria and Granada already represent 36% of the national production, a figure that has increased compared to last year. The head of the entity, Francisco Rubio, has pointed out the difficulty of opening new markets and increasing business figures "because consumption is very defined, the channels are very established, and the plant has a logistical limitation that does not allow it to be in a truck for too long." Nevertheless, he has highlighted that progress is being made "gradually, with a lot of effort, and above all by focusing attention on the quality of the plant." During the ...