The 16th Hong Kong Asia Fruit Logistica will take place from September 6 to 8, and representatives from the United States Highbush Blueberry Council will bring fresh blueberries from the current season to introduce the US blueberry industry to Asian audiences. American blueberries have been gaining access to various Asian markets since 2019, including China, Vietnam, and the Philippines. The American Highbush Blueberry Association considers Asian countries, including China, as key target markets, with export volume to Asia increasing gradually.