Spain: Andalusian olive oil shines in Japan with Andalucía TRADE

Published 2024년 12월 2일

Tridge summary

Andalusian olive oil has seen success in the Japanese market, with seven companies representing the sector participating in Olive Japan 2024, a key industry event in Japan. Organized by Andalucía TRADE, the event led to 84 business meetings, aiming to secure new partners and opportunities. In 2023, Japan became the third largest importer of olive oil outside Europe and the eleventh largest destination for Andalusian exports, with Andalusian sales to Japan reaching 75 million euros in the first nine months of 2024. This growth aligns with Andalucía TRADE's strategy to diversify markets and enhance the global presence of Andalusian brands. The participation in Olive Japan 2024 was supported by the European Union through the Andalusian FEDER Operational Program 2021-2027.

Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

Andalusian olive oil, the region's flagship product, has consolidated its position in the Japanese market thanks to the outstanding participation of Andalucía TRADE in Olive Japan 2024, a key event for the olive oil industry in Japan, held from 27 to 29 November within the framework of Wellness Tokyo, the largest wellness fair in the Asian country. The public agency organised a total of 84 business meetings for seven Andalusian companies in the olive oil sector with Japanese companies and institutions, facilitating the search for new partners, importers and business opportunities. In addition, the delegation visited strategic sales points to analyse the behaviour of the Japanese consumer, who is showing a growing interest in Mediterranean products, especially extra virgin olive oil (EVOO). Japan, a strategic market for Andalusia Japan, the third largest importer of olive oil outside Europe and eleventh destination for Andalusian exports, has established itself as a growing market. ...

Source: Oleorevista