ApexBrasil launches unprecedented study to promote exports of sparkling wines and wines

This week, the Brazilian Export and Investment Promotion Agency (ApexBrasil) published the Market Access Study – Sparkling Wines and Wines, which brings updated data on Brazilian exports in the sector and information for exporters to access the United States, China, Colombia, Russia and Canada. These countries were chosen through the Agency's exclusive market prioritization methodology, which involves crossing quantitative analyses, such as trade flow, macroeconomic and sectoral data, and qualitative analyses, including the perception of experts and companies operating in the sector. In the last five years (2019-2023), Brazilian wine exports to the five selected markets represented 24.4% of the total exported by Brazil to the world. The United States was the main import market for the set of selected products, having absorbed around US$9.5 million, which represented 72% of the total, followed by China (16%), Colombia (8%), Russia (3 %) and Canada (1%). To boost the sector's ...