The demand for C&P shrimp is on the rise in several markets including the U.S., China, and southern Europe, due to improving markets and limited supplies. The price increase is partly due to inflation in the food industry since 2022 and a supply chain catch-up. Canada's catch has decreased by 80% in the last 10 years, making it the fourth largest supplier to the U.K. A draft fisheries reform in Greenland could potentially restructure the country's fleet and processing plants, increasing the supply of frozen shrimp in the shell on the market.