Tridge summary
A survey by Ismea presented by Macfrut Academy reveals a growing preference for avocados and mangoes among Italian consumers. Over the past five years, avocado imports have surged by 120%, with one in four Italian families buying at least one avocado annually. However, Italy still ranks sixth in avocado consumption in Europe. Mango imports have seen a more modest growth of 37%, with purchases driven primarily by the fruit's appeal. Both fruits are projected to see continued growth in the short to medium term.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.
Original content
Avocado and mango are two products that are increasingly central to the preferences of Italian consumers. The certification comes from Macfrut Academy, the innovative information and communication platform for fruit and vegetable professionals, which presented a survey by Ismea (Institute of services for the agricultural food market) on the occasion of the second video lesson dedicated to the two tropical fruits . The episode presented an overview of the two products starting from a global perspective, up to a focus on the Italian market by Fabio Del Bravo, Ismea manager of market analysis. “In the context of a contraction in fruit and vegetable consumption – explained Del Bravo – tropical fruit goes against the trend, recording a +4.5%, with growth in both avocado and mango. But be careful: these are two products that have different markets." The avocado Avocado in Italy has experienced a real boom in imports in the last five years (2018-2022), recording triple-digit growth, ...
Source: Myfruit
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