The potential opening of the Japanese market for fresh meat is encouraging Brazilian cattle breeders and meatpackers. A Japanese government delegation will inspect a beef processing plant in Mozarlândia, Goiás, Brazil, raising expectations in the Brazilian cattle sector. Negotiations for a health protocol are underway, and the visit is seen as a significant advance. The Japanese market opening depends on the World Organisation for Animal Health (WHO) recognizing Brazil as free of foot-and-mouth disease without vaccination, expected by 2025. Talks between President Lula and Japanese Prime Minister Fumio Kishida also included Brazil's pledge to import Wagyu cattle. Sales from certain Brazilian states could begin before full WHO recognition.