Italmopa, the Italian Millers' Association, stresses the significance of bread in the Italian diet and advocates for its protection and promotion. Despite Italy's diverse bread heritage, with around 250 varieties including those with DOP and IGP status, the country's per capita bread consumption is only 41 kg annually, which is lower than in other European countries like Romania. The association highlights the crucial role of flour, produced by 190 mills in Italy, as the main ingredient in bread, emphasizing its universal nutritional importance.