The Hellenic Livestock Association (SEK) is proposing strategies to boost self-sufficiency in protein-rich animal feed production in the EU, particularly Greece, by cultivating alternative crops and reducing reliance on imported soy. The association is considering non-genetically modified soybeans and other forage legumes, and the use of precision nutrition to improve livestock farms' economic viability, animal health, and environmental impact. Despite a decrease in sheep meat consumption due to changing consumer habits, Greece still has the highest consumption rate in the EU, with tourism creating a large market for sheep meat, primarily supplied through imports.