The article highlights the ongoing efforts to improve trade relations between Brazil and Indonesia, focusing on the coffee industry. Despite Indonesia being a significant market for Brazilian coffee, importing 290,306 60 kg bags from January to August 2024, the country imposes a 20% tax on Brazilian instant coffee and a 5% tax on raw coffee imports. To address this, the President of the Brazilian Coffee Exporters Council, Márcio Ferreira, recently met with the Brazilian ambassador to Indonesia to discuss reducing these taxes. The meeting with the ambassador is seen as a positive step towards overcoming bureaucratic hurdles and negotiating lower tariffs for Brazilian coffee products in the Indonesian market.