Cheese market in Poland

Published 2024년 1월 8일

Tridge summary

In Poland, 98.6% of households purchase cheese, with blue cheese seeing an increase in penetration rate by 1 percentage point, attracting almost 140,000 new buyers. Yellow cheeses are purchased on average 31 times a year, while blue cheeses are purchased on average 7.5 times a year. Despite a significant increase in average prices, the volume of yellow cheese purchases increased by 3.8% and the value of purchases increased by almost 29%. Both categories of cheese are seeing rising purchase volumes despite economic conditions.
Disclaimer:The above summary was generated by Tridge's proprietary AI model for informational purposes.

Original content

In Poland, cheese is purchased by 98.6% of households (i.e. over 13 million) and compared to the previous year, this percentage remained at a similar level. Blue cheese (as opposed to yellow) recorded an increase in the penetration rate by 1 percentage point. This means that they managed to attract new buyers in the number of almost 140,000 households. When it comes to the frequency of purchasing products from both categories, yellow cheeses are currently added to shopping carts on average 31 times a year, while blue cheeses are added to shopping carts on average 7.5 times a year. The volume of yellow cheese purchased for household needs increased in the analyzed period from approximately 151 thousand tons to 157 thousand tons, i.e. by 3.8%. Importantly, this increase took place despite an increase in the average price of products in this category by 24.2%, which was significantly higher than inflation. Higher prices obviously influenced the value of purchases of products from ...

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