Coffee growers in northeastern Peru negotiated sales to main international markets for US$ 5 million

Published 2024년 7월 18일

Tridge summary

Specialty coffee producers from Peru, representing 37 companies across Amazonas, San Martín, and Cajamarca, came together for negotiations with international buyers from Asia, Oceania, Europe, and North America, organized by PromPerú and Mincetur. The event, held during the II Business Meeting of Coffee Growers in Chachapoyas, led to the sale of US$418,000 worth of coffee in a single day, with expectations to reach US$5 million in sales within the next year. The selection of local producers for the business roundtable was based on a tasting event where international buyers shortlisted producers with the most appealing specialty coffees. In 2023, exports from the Amazonas region totaled US$53.9 million, with 95% of the revenue coming from traditional products, predominantly unroasted and undecaffeinated coffee.

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Original content

(Agraria.pe) Gathered under the sector brand “Cafés del Perú”, 37 specialty coffee producers from Amazonas, San Martín and Cajamarca held negotiations with buyers from Asia, Oceania, Europe and North America through the business roundtable organized the Commission for the Promotion of Peru for Exports and Tourism (PromPerú). This event was held within the framework of the II Business Meeting of Coffee Growers that took place in Chachapoyas, Amazonas, and had the participation of 16 buyers from Japan, China, South Korea, Australia, Poland, France and the United States. The objective of this action, led by PromPerú and coordinated with the Ministry of Foreign Trade and Tourism (Mincetur), was to connect local specialty coffee producers (cooperatives, producer associations and production companies) in northeastern Peru with international markets to promote export opportunities. During the 245 commercial meetings, US$418,000 was sold. The sales expectation, in the next 12 months, is ...

Source: Agraria