The article highlights the plight of Vietnamese farmers who faced significant losses due to a shift in cultivation to squash following a high price spike in pumpkins, only to be hit by the COVID-19 pandemic during harvest time. As a result, their crops remain unsold, leading to financial difficulties. The article also emphasizes the need for farmers to link their production to the market and emphasizes the efforts of Huong Cao Nguyen Agricultural Service and Production Joint Stock Company to connect growers with supermarkets. The Department of Agriculture and Rural Development is working with supermarkets and farmers to address the issue and promoting the creation of a centralized, certified production source to stabilize output.